One of the biggest projects I was involved in for Expectations was the refit of the shop in 2006. I created a micro-site using Flash as part of a teaser campaign. Featuring concept artwork, plus photos showing the progress of the project. The site backed up the press release and was reviewed in its own right in the gay press. I had a lot of very positive feedback from members of the board about the site. Additional artwork (mock-ups, concepts etc.):
